In basic terms, a Digipak is a paper version of traditional plastic jewel case that most CDs are sold in. Here are a few examples:
The music industry is now split between digipak and jewel cases. Many prefer digipaks due the the jewel cases tendency to break.
What exactly is it that makes a sucessful album cover design? This is a selection of some of the best covers of all time: http://www.wired.com/underwire/2010/06/gallery-album-covers/
Looking through them, it seems that there isn't one unifying theme that links them. They vary drastically in complexity and subject matter. Mostly, it seems that a successful cover has to continue the feel of the music itself. A lot of what the cover looks like seems to be dictated by the style or genre of the album. This is something I will have to think about when I am creating my design. It needs to work with the song, not against it.
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