10 points about my audience...

1. Age 16-30
2. Likes music of a variety of genres.
3. Subscribes to pretty much every funny Youtube vlogger.
4. Loves nothing more than discovering a new band or artist.
5. Has a Starbucks loyalty card.
6. He's an arty type, but he likes people to know it.
7. Buys all his clothes from a vintage outlet.
8. Takes their camera everywhere.
9. Acts like they live in New York, even though don't.
10. Spends their evenings in a arty bar or music venue.